Masc | Vauxhall Fashion Scout | Day 1

Day 1 at Vauxhall Fashion Scout

The first day of the MASC SS12 show at Vauxhall fashion Scout has been a great success.

After 12 months research, development and brand building we were really excited to reveal the collection at London Fashion Week. The reaction has been very positive, with press, stylists and buyers browsing the collection and taking away lookbooks.

With crowds outside, the venue swayed between bustling with busy crowds to calmer times with smaller pockets of people taking more time to explore each designer’s work. Thoroughly pleased with our start to the show we are looking forward to the next four days of exposure.

Billy did an admirable job promoting the collection and wearing one of our moss crepe dresses. Onwards and upwards!

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