Masc | Vauxhall Fashion Scout | Day 4
Day 4 at the Vauxhall Fashion Scout and the team arrived early, the photo above shows the Prince Regent’s Hall before the arrival of the thronging crowds. The floor to ceiling windows, 20 foot high ceilings and parquet floor provide the ideal setting for our debut collection.
Bathed in natural light from the original windows and from mounted spotlights the collection looked impressive both from a distance and up close. This season’s high-gloss black acrylic jewellery glinted in the light and the solid chrome plated studs on our slimline belts shined against the supple leather.
With South African shows taking place in the building the visitors we received numbered ambassadors, international buyers and foreign press.
The SS12 film (viewable on our home page at www.behindthemasc.com) created quite a stir, being shot on the stormy East coast of England the dramatic footage drew crowds that then browsed the collection. A big thank you to Lizzie Daniell who served the inquisitive groups with information and pointed our leather detailing, wing-shape volume and key pieces with excellent finesse.
Another positive day enjoyed by all the team, we are now gearing up for our final day of exhibiting tomorrow.
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